The Internet as a whole is largely paid for by display advertisements, which keeps the actual content you want to view free. { -brand-name-brave } has attempted to upend this model by encouraging its users to opt into { -brand-name-brave }’s own reward system, which in reality, is its own ad platform. Once a user has opted-in, { -brand-name-brave } will display what they call “privacy-respecting ads” for which you can view and earn what they call a Basic Attention Token a.k.a. a BAT. From this point { -brand-name-brave } users can choose to spend their BATs on supporting the sites or individual contributors they love, who in turn can convert the BATs into actual currency.

Ñanduti tuichaháicha ohepyme’ẽ marandu ñemurã rupive, omoneĩva ehecha hag̃ua tetepy reiete. { -brand-name-brave } omoambuese koichagua omoakãrakúvo puruharakuérape oiporavóvo pe jopói { -brand-name-brave } ome’ẽva, ha’éva marandu ñemurã imba’evavoi. Peteĩ puruhára oñemboheraguapy vove, { -brand-name-brave } ohechauka ha’ekuéra ohenóiva “marandu’i ipoyhúva ñemigua” ikatúva ehecha ha hendive eganáta ha’ekuéra ohenóiva peteĩ token kyhyjerã, avei ojekuaáva BAT-ramo. Ko’a guive, umi puruhára { -brand-name-brave } pegua ikatu oipuru BAT oykeko hag̃ua tendakuéra térã tapichakuéra ohayhúva, avei omoambuekuaáva umi BAT viru añetetépe.